Franchisors love our resale program because:
Low Fees - we have a low 8% success fee instead of the 10 - 12% charged by most brokers.
Non-Exclusive Contract - the seller doesn't owe us any success fee if the franchisor identifies the buyer.
No Long-Term Contract - our program is month to month, the seller has full control and is not locked into a long-term contract.
Expert Advice - we understand the franchise re-sale brokerage market. We give accurate valuation and sale guidance that franchisors are legally unable to provide to their franchisees. By working directly with franchisors and adhering to franchisor criteria, we ensure that only qualified buyers are presented as potential buyers.
Franchisors are often better-equipped to assist with new sales, as a "startup" is cleaner and more easily-understood by prospective new franchisees. Conversely, they often struggle to effectively market where re-sale buyers are looking.
Franchisors are often not trained or even legally permitted to give advice regarding business valuation and marketing of going-concern franchises.