Max L. Friar
Co-Founder
Max Friar has been working in mergers and acquisitions since 2005, beginning his career as the Director of Marketing for a premier Midwest mergers and acquisitions firm. While there, he designed and managed a revolutionary marketing program for their clients. The program was instrumental in new client acquisition, and garnering interest from new, qualified buyers.
Max has a passion for entrepreneurship, technology, internet marketing and personal development. As the owner of three small businesses (M&A Firm, Web Development and Real Estate), he understands the strategic (vision/planning) and tactical (daily “fires”) challenges that small businesses face, and is uniquely qualified as a pioneer in the small business transaction space. He brings energy, focus, creativity and unique ability to create order out of chaos. These abilities have been essential to Max’s success over the past 12 years.
Matthew J. Baas
Co-Founder
Matt is a small business mergers and acquisitions specialist. He is passionate about working with small business owners to reach their goals. With Small Business Deal Advisors, Matt performs business valuations and prepares marketing materials. He works diligently to assist clients in the successful marketing and sale of their businesses.
Matt began his mergers and acquisitions career with a West Michigan-based M&A advisory firm. As a financial analyst, he supported numerous aspects of M&A engagements for clients. He assisted in due diligence, financial modeling, and market valuation, as well as telemarketing and business development. Matt also has experience with a leading Chicago-based middle market investment bank. In this role, he prepared marketing materials and provided various research activities.
Doug Yntema
Associate Broker
Doug has extensive experience in finance, strategic planning, and business management. His background includes 19 years’ experience selling over $130 million dollar worth of properties. He has also started several businesses and is a partner in companies that continue to grow. He is an expert at getting deals done and helping increase profits and analyzing new business opportunities for existing businesses.
A graduate of Hope College in Business administration, Doug has worked with companies as large as 50 million down to main street businesses, improving their performance and increasing their value. His primary objective is assisting business owners and business buyers in making seamless and successful transitions to the next stage of their lives and careers. He is committed to taking the time necessary to understand the goals, objectives, dreams, and desires of his clients and to assessing and evaluating all available options to ensure optimal outcomes.
Scott Nicholson
Associate Broker
Scott entered the mergers and acquisitions space in 2016, working with a Grand Rapids-based M&A advisory firm. Scott managed several unique projects that developed his business transactional experience.
Scott has been in the financial services and banking industries since 1983. Most recently, he was a financial advisor and an investment advisor representative at West Michigan-based investment advisors. Scott holds his Series 6 (Investment Company and Variable Contracts,), Series 63 (Uniform Securities Agent State Law, ), Series 65 (Uniform Registered Investment Adviser Law), and Series 62 (Corporate Securities Representative) securities registrations, Life, Accident and Health licenses. Scott also has a residential mortgage license with the state of Michigan. He has written mortgages for 30+ years.
Scott has an MBA from Western Michigan University and an undergraduate degree from Aquinas College where he studied Economics and Business.
Michael Conlin
Associate Broker
Michael entered the mergers and acquisitions space in 2017. His objective in working with business owners selling their business is to put them in a position to obtain a high, fair price for their business, while selling the business to the ‘right’ buyer that can smoothly transition the business to a new stage.
Michael’s marketing efforts on behalf of business sellers strives to develop a large group of serious prospective buyers with financing, and to conduct a transparent bidding process that is fair to all participants, with the goal of multiple bids.
As a recent business seller stated after his business successfully sold, “Michael was able to sell my business for a much higher price than I expected”. In working with clients, Michael leverages his over 30 years of experience in the software and advanced technology fields. Michael has