2B Studio has been acquired by Innovation Studios

Ada, MI

has been acquired by

Innovation Studios LLC

Served as M&A Advisor to
2B Studio

Small Business Deal Advisors (“SBDA”) is excited to announce that West Michigan-based design and development firm, 2B Studio, has been acquired by Innovation Studios, LLC.

2B Studio is a full-service concept-to-production design firm that offers extensive design, development, and prototyping services. The company was founded in 1992 and is based in Ada, MI.

Innovation Studios is led by Herman Grewal. Herman has had a lifelong passion for creativity and design. After several years in his family business – owning and operating Subway franchises – Herman decided he was ready to buy a business that is better aligned to his interests. He was immediately drawn to 2B Studio’s capabilities and process expertise.

2B Studio was founded by Bruce Sienkowski. He will continue as president of the company. Bruce stated, “I am very pleased that I selected Small Business Deal Advisors to lead the sale of 2B Studio. They brought many qualified buyers to the table, including Herman, who is a fantastic fit for the future of the business. Scott Nicholson provided a steady hand throughout the sale process and I’m thrilled with the outcome. Thank you!”

SBDA served as an M&A Advisor to 2B Studio. This included providing advisory expertise and managing the preparatory, marketing, due diligence, and negotiation phases of the transaction.

Herman Grewal (left) and Bruce Sienkowski (right) consummate the transaction.
Scott Nicholson, the SBDA associate who led the transaction stated, “It was a pleasure working with Bruce and 2B Studio. He’s built an impressive firm and we are grateful to Bruce for putting his trust in SBDA to advise him through the sale process. Herman is a tremendous fit and I’m excited to see what will be accomplished in the coming years.”

The Business Law Group served as legal advisor to 2B Studio. Rhoades McKee served as legal advisor to Innovation Studios.

Terms of the transaction were not disclosed.

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